YB Datuk Snowdan addresses partners from Peninsular Malaysia, reaffirming the Ministry's support to organisers from across Malaysia.

The engagement also comes at an important moment as Sarawak enters the final phase of its development roadmap. As the destination nears the end of the strategy, working with industry partners across Malaysia will be key to turning strategic goals into real results for the industry and communities. “The Ministry of Tourism, Creative Industry and Performing Arts Sarawak, through Business Events Sarawak, remain committed to supporting organisations across the country that wish to bring impactful business events to Sarawak,” stated The Honourable Datuk Snowdan Lawan, Deputy Minister for Creative Industry and Performing Arts Sarawak, who represented the Minister of Tourism, Creative Industry and Performing Arts Sarawak, The Honourable Dato Sri Abdul Karim Rahman Hamzah at the Kuala Lumpur engagement session. “Collaboration has always been the driving force behind Sarawak’s success as a business events destination,” said Jason Tan Chin Foo, Acting Chief Executive Officer of BESarawak. “Through our legacy impact initiatives and comprehensive support for business event organisers, we aim to strengthen the contributions of every industry player and foster meaningful partnerships that deliver lasting legacies for Sarawak, Malaysia and beyond. Initiatives such as the Academic Mobility Programme also enable universities to organise study tours and technical visits to Sarawak, further connecting academia with industry and supporting our vision to position Sarawak as the Legacy Capital of Business Events in Malaysia and Borneo.” The Academic Mobility Programme is a brand new initiative for universities to organise and host study tours and technical visits to Sarawak. The aim is to strengthen the bridge between research and local priorities, allowing students, researchers and academic institutions to engage directly with Sarawak’s industries, communities and development sectors.