Direct flights from Berlin to around 70 destinations around the world with airberlin. airberlin opens BER with scenic flight over Berlin
airberlin is embarking on the critical period leading up to the opening of the new Berlin Brandenburg Willy Brandt Airport (BER) with an extensive advertising campaign. airberlin is the leading carrier in Berlin, transporting a total of 7.9 million passengers last year, and even incorporates the capital city in its name. One of airberlin’s long-haul Airbus A330-200 aircraft is flying around the world carrying the message “BER Berlin Brandenburg Airport – Europe’s most modern airport” and airberlin thus actively represents its new home base, where the company hopes to further expand in the future.
The campaign, which has been developed by the Dusseldorf agency RAPP, includes outdoor, print, online and radio advertising. “We transport one third of all the air passengers in Berlin and are therefore the leading carrier in the city. We would like to thank the citizens of Berlin for their loyalty and to sweeten the wait until we move to the new airport,” explains Paul Gregorowitsch, Chief Commercial Officer airberlin. In Berlin during May there will be promoters dressed in airberlin cabin crew uniform in the most frequented public places distributing airberlin’s popular chocolate hearts, made by Rausch, and a postcard with a catchy slogan. Customers of Dunkin Donuts branches in Berlin can also expect a sweet surprise: all 12-piece donut boxes decorated in airberlin red with the slogan “I fly with airberlin, I like things a bit bigger.”
In the last week of May, the N24 TV channel weather forecaster, Miriam Pede, will present the weather forecast from popular places in Berlin and make viewers from all over the country feel like visiting the capital or other airberlin destinations.
airberlin is Germany’s second largest airline. The company has a workforce of 9,200 employees. Each year, airberlin receives over 10 awards for service and quality. The fleet comprises 170 aircraft with an average age of five years, making it one of the most modern fleets in Europe. The airline’s state-of-the-art jets are highly fuel efficient, which contributes toward a long-term reduction in pollution emissions from aircraft. As one of the major European airlines, airberlin flies to 162 destinations in 40 countries. In 2011, over 35 million passengers were transported. In December 2011, airberlin entered into a strategic partnership with Etihad Airways. Since 20th March 2012, airberlin has been a full member of the global airline alliance oneworld®. airberlin operates codeshare flights with oneworld members American Airlines, British Airways, Finnair, Iberia, Royal Jordanian, S7 Airlines and Japan Airlines.
Additional special scenic flights in honour of airport opening are now available
The first flight at Berlin’s new Brandenburg “Willy Brandt” (BER) airport will be an airberlin scenic flight over the German capital. An Airbus A330-200 with the BER design and flight number AB3333 will take off on 3rd June 2012 at 05:20 with Berliners and invited guests onboard. It will fly over the regions of Berlin, Brandenburg and Mecklenburg-Western Pomerania and land at 06:30 on the new BER runway.
The airberlin aircraft with D-ALPJ registration bears a logo of the new airport: “BER Berlin Brandenburg Airport – Europe’s Most Modern Airport.” The inaugural flight will be piloted by Airbus Captain Ralf Nagel, Head of Flight Operations for airberlin. “airberlin is number one in the German capital. As Head of Flight Operations and as a native of Berlin, it is a great honour for me to open a new chapter in aviation with this inaugural flight”, said Ralf Nagel.
For the opening day on 3rd June 2012, airberlin is offering additional flights on the long-haul A330-200 with 299 seats. The flight time is 60 minutes. Tickets are available now from 49 euros in Economy Class and from 149 euros in Business Class. The aircraft is equipped with new comfortable seats and modern, high-tech in-flight entertainment. Business Class passengers can, of course, also use their boarding pass to access the new airberlin Lounge.
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