In the meantime the Formel 1 become a Top Marketingtool over the last years. On every Raceweekend more than 20.000 Visitors ( according to Insider´s) are coming to the races via private planes, charterflights and public airlines. Besides the travelling costs they spend a lot of money at hotels, Restaurants, and via the Serviceprovider – and also in the shops. Many Touroperators and special Sporttouroperators from around the world organizing trips around the Formel 1 Weekend.
But also the men and women which are working for the Formel 1 and the Teams are Businesstourists and worldwide they must travel to the races . Insider are speaking about more than 2.100 people each raceweekend.
A not to be underestimated value of such motor spectacle of a country is also the tourism advertising. The world – usually broadcast live- race reports show not only the race car driving in circles, the camera also shows reports on the country and its people and promotes tourism.
. That is one reason why many countries are paying lot of money to Bernie Ecclestone, the guru of Formula 1, so they can have a race. Currently, Thailand and Argentina compete for a race in 2013. But not just “Bernie” must be paid, the local companies want to use the F 1 hype and participate as a sponsor for each team.
Our pictures show the example of the Mercedes-Petronas team with Michael Schumacher and Nico Rosberg, whose sponsor is a native of Malaysia’s Petronas oil company, beside others.
But the F1 support also the countries, so the FIA President Jean Todt is honorary ambassador of the country of Malaysia.
Your Tourism-Insider wishes all participants, spectators and readers around the world exciting races and interesting weekends – have fun !
The three winners from Melbourne on this Sunday:
1. Place: Jenson Button, UK
2. Place: Sebastian Vettel, Germany
3. Place: Lewis Hamilton, UK
The dates for 2012 include:
02) 2012 FORMULA 1 PETRONAS MALAYSIA GRAND PRIX (Kuala Lumpur) 23 – 25 Mar
03) 2012 FORMULA 1 UBS CHINESE GRAND PRIX (Shanghai) 13 – 15 Apr
04) 2012 FORMULA 1 GULF AIR BAHRAIN GRAND PRIX (Sakhir) 20 – 22 Apr
05) FORMULA 1 GRAN PREMIO DE ESPAÑA SANTANDER 2012 (Catalunya) 11 – 13 May
06) FORMULA 1 GRAND PRIX DE MONACO 2012 (Monte Carlo) 24 – 27 May
07) FORMULA 1 GRAND PRIX DU CANADA 2012 (Montréal) 08 – 10 Jun
08) 2012 FORMULA 1 GRAND PRIX OF EUROPE (Valencia) 22 – 24 Jun
09) 2012 FORMULA 1 SANTANDER BRITISH GRAND PRIX (Silverstone) 06 – 08 Jul
10) FORMULA 1 GROSSER PREIS SANTANDER VON DEUTSCHLAND 2012 (Hockenheim)
20 – 22 Jul
11) FORMULA 1 ENI MAGYAR NAGYDÍJ 2012 (Budapest) 27 – 29 Jul
12) 2012 FORMULA 1 SHELL BELGIAN GRAND PRIX (Spa-Francorchamps) 31 Aug – 02 Sep
13) FORMULA 1 GRAN PREMIO SANTANDER D’ITALIA 2012 (Monza) 07 – 09 Sep
14) 2012 FORMULA 1 SINGTEL SINGAPORE GRAND PRIX (Singapore) 21 – 23 Sep
15) 2012 FORMULA 1 JAPANESE GRAND PRIX (Suzuka) 05 – 07 Oct
16) 2012 FORMULA 1 KOREAN GRAND PRIX (Yeongam) 12 – 14 Oct
17) 2012 FORMULA 1 AIRTEL INDIAN GRAND PRIX (New Delhi) 26 – 28 Oct
18) 2012 FORMULA 1 ETIHAD AIRWAYS ABU DHABI GRAND PRIX (Yas Marina)
02 – 04 Nov
19) 2012 FORMULA 1 UNITED STATES GRAND PRIX (Austin) 16 – 18 Nov
20) FORMULA 1 GRANDE PRÊMIO DO BRASIL 2012 (São Paulo) 23 – 25 Nov





