Prior to the ITB Berlin ( Internationale Tourismus-Börse Berlin), held between 4 and 8 March, HSMAI Europe is set to host a digital marketing and revenue management conference in Berlin on Tuesday 3 March, sporting internationally acclaimed experts in these particular fields.
“As digital marketing represents a bigger and bigger part of the total marketing mix, we see a growing need to draw the travel and hospitality industry’s attention to these marketing disciplines, coupled with revenue management, which is playing an increasingly greater part in the industry’s profitability,” says Ingunn Hofseth, HSMAI Europe’s CEO and President.
The conference will take place at the Radisson Blu Hotel and you will meet experts, such as Robinson Club GmbH’s Kerstin Pötzsch, PriceMatch’s Erik Muñoz, SAS Institute’s Kelly McGuire, Revinate’s Thomas Landen, IDeaS’s Stephen Hambleton, eRevMax’s Cristina Blaj, Skyscanner’s Nikhil Gupta, Avvio’s Frank Reeves, Louvre Hotels Group’s Chinmai Sharma, Carlson Rezidor Hotel Group’s Niklas Schlappkohl, and citizenM hotels’s Lennert De Jong, who will give lectures or moderate panel discussions within their respective fields of expertise.
“We are very pleased to welcome interested HSMAI members and non-members alike, and also look forward to the ITB Berlin with the greatest of expectations,” Kerstin Pötzsch says.
For further details and programme, please visit hsmai.eu/calendar/the-hsmai-pre-itb-conference-tuesday-3-march/, or contact us at postbox@hsmai.eu
HSMAI is the hospitality industry source for knowledge, community, and recognition for leaders committed to professional development, sales growth, revenue optimisation, marketing, and branding. It is a global organisation of sales and marketing professionals representing all segments of the hospitality industry. With a strong focus on education, HSMAI has become the industry champion in identifying and communicating trends in the hospitality industry while operating as a leading voice for both hospitality and sales and marketing management disciplines, as well as connecting its members with customers. Please visit us at http://hsmai.eu
More Informations:
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