The Beijing International Tourism Expo, popularly known as BITE, returns to the global stage for its eighth edition from 17 – 19 June, 2011. It is Asia’s leading annual travel and tourism event, and is being staged at a new venue – the China National Convention Centre (CNCC) — which was used as a communications centre during the 2008 Beijing Olympic Games.The previous BITE boasted 82 countries and 25 provinces (with Hong Kong, Macau and Taiwan) in participation, 796 exhibitors and 214 hosted buyers. With this in mind, BITE 2011 will soar to new heights.In this highly anticipated BITE 2011, exhibitors can expect high visitorship from industrial players and trade consumers. With the Beijing Tourism Administration (BTA) as a partner and coorganiser,there will be considerable state assistance to the industry making business dealings and networking hassle free!
With this liberalisation, processing of travel documents for tourists and travel agencies will be streamlined, and other incentives are in the pipeline. In addition, infrastructural improvements following the 2008 Beijing Olympics, has enhanced the country’s transportation network. China’s strong economic growth in recent years has also added support to the industry, underpinning domestic tourism, and creating an exciting environment for foreign visitors.
BITE 2011 attracts leading travel industry moguls!
BITE 2011 has attracted many travel industry leaders and professionals, from afar, such as South Africa, Kenya, Switzerland, Spain, India, South Korea, and more! These countries are renowned for their wide variety of tourist attractions, and their participation in BITE 2011 will enable interaction and networking with their Chinese counterparts at the highest levels. Certainly BITE 2011 is the ideal opportunity for them to gain a foothold in Asia-Pacific markets BITE 2011 is an enormous showcase of tourism destinations and attractions as well as travel-related goods and services. BITE 2011 will fulfill all the wishes of its participants.
Spanish Tourism Authority: “Having participated in the Beijing International Tourism Expo (BITE) for the fifth year running, this event is the perfect springboard for us to tap into the local as well as international markets. We are satisfied with BITE 2010 and we look forward to the vast networking possibilities at BITE 2010”, said Ms Jin.
Seoul Tourism Organization: “2011 is going to be an exciting year for us! The Seoul Metropolitan Government, Korea has previously participated in BITE 2007 and 2008. BITE is a formidable channel which helps us promote and publicize to the China and International markets. It is also an effective networking hub amongst potential buyers and opens up key business leads. This event has proven to be a strong business gateway to China’s enormous market potential, and we are very excited to be part of the BITE family”, said Ms Park Seoyoung, Deputy Chief of Seoul Tourism Organization.
South African Airways: “South African Airways is going to participate at Beijing International Tourism Expo (BITE) for the very first time this year. As a member of Star Alliance and the national carrier of South Africa, we operate daily non stop service between Hong Kong and Johannesburg and onto our comprehensive network in South Africa, Africa and South America,” said Mr Jeff Naylor, Regional General Manager, North Asia.
Federal Agency for Tourism Russia: “Russia is an undiscovered land with a wide array of ancient and diversified cultures and heritages, and we are eager to showcase the several destinations, attractions and more to Asia and beyond! We have participated in BITE on several occasions and this expo has proven to be a credible one-stop business and networking hub. This year is our fourth participating year in BITE. 2010 was a very fruitful and rewarding experience, we are much looking forward to BITE this year,” shared Ms Svetlana, Manager, Travel Association “The World Without Borders”

