America’s new worldwide exhibition for incentive travel, meetings and events, IMEX America, will take place from October 11-13, 2011 at the Sands Expo and Convention Center at the Venetian/Palazzo Hotel in Las Vegas. The IMEX America website is now live here: www.imexamerica.com

“Delivering one of the richest and most provocative meeting and event marketplace gatherings in the world”, means Bruce MacMillan, President and CEO, MPI.

Backed by the experience and resources of the IMEX Group, IMEX America will deliver the largest ever US hosted buyer program together with thousands of trade visitors and exhibitors from across the world representing national and regional tourist offices, convention & visitor bureaus, hotel groups, airlines, cruise lines, destination management companies and more. With an education program designed to interpret the industry and market needs of a rapidly changing world, IMEX America will unleash the energy of the US meetings market with new thinking, new ideas and an unrivalled passion for business.

“IMEX has become recognised as the Gold Standard of meeting industry trade shows and we are confident that the same level of excellence will characterize IMEX America”, said Michael Gehrish, President and CEO, DMAI.