“Destination Expo! Expo!” is not only the theme for IAEE’s Annual Meeting & Exhibition 2009 but also the destination for cutting-edge learning and networking opportunities on behalf of IAEE. This year’s event will be held 8-10 December 2009 in Atlanta USA.

“making the most of today’s fast and free online tools”

The Wednesday morning session will feature a presentation on ‘The Art of Social Media Marketing’. Social media experts, Guy Kawasaki and Chris Brogan will offer attendees an overview of the best way to make the most of today’s fast, free, and ubiquitous online tools.

Designed specifically for exhibition and event marketing professionals, the ‘TS2 Winter’ One Day education track is set to provide the opportunity to gain knowledge in event marketing, developing ROI and making the most of a difficult economy.

Cutting-edge technologies will also be used to help attendees get the most from Expo! Expo! Social Collective is hosted, web-based social networking software for conferences. Taptopia, Inc. is an Apple iPhone application that enables attendees and exhibitors to navigate schedules, exhibitor lists and the exhibition; whilst XNiP is a service designed to collect and organise information for all media channels. www.iaee.com/events/expo/