calendar week 12 / 26
Launch of two new projects in Colombia to support local communities and create sustainable income opportunities in the growing tourism sector
TUI Futureshapers Colombia supports capacity building for 50 tourism entrepreneurs in specialised skills in tourism, through targeted training and mentorship.
TUI Field to Fork Colombia will train 155 people in agroecological practices to boost food security, preserve agrobiodiversity and promote eco-gastronomic tourism services.
The Tourism Authority of Thailand (TAT) looks back on a successful year in 2025 and presented its strategic guidelines for the upcoming season at ITB Berlin. Travel experiences that combine well-being, nature, and cultural encounters are at the center. In 2025, 32.9 million international guests traveled to Thailand, generating revenues of around 41.3 billion euros. The long-haul market developed particularly dynamically: for the first time, arrivals from long-haul markets exceeded the ten million mark. Germany remains one of the most important European source countries and was among the top five long-haul markets with around 966,000 guests.
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The Maldives will take center stage as the Official Host Country of ITB Berlin 2027, presenting the beauty, diversity and hospitality of the island nation in the Indian Ocean to the global travel industry at the World’s Leading Travel Trade Show. The partnership was officially sealed during ITB Berlin 2026: Ibrahim Shiuree, CEO and Managing Director of Visit Maldives (MMPRC) and Dr. Mario Tobias, CEO of Messe Berlin, signed the agreement during an official photo ceremony at the Maldives’ stand “We are delighted that, 10 years after their first appearance as Host Country, the Maldives will once again take center stage at ITB Berlin.
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COITM2026: Tourism Boards and Resource Suppliers from Uzbekistan, Belgrade, Ionian Islands, Belarus, Tunisia, Uganda, South Africa and Madagascar Confirmed Exhibiting. With the theme of ”Reinvigorating China Outbound, Revitalizing China Inbound”, the China Outbound and Inbound Travel Market (COITM) will be held in Beijing on 14-16 Oct 2026. As a professional exhibition deeply rooted in the China outbound and inbound indsutry, it is projected over 300 exhibitors from 50 destinations including overseas national tourism boards, embassies, destination promotion agencies, attractions, travel agencies, DMCs, airlines, hotels, tourism technology enterprises, digital marketing platforms and will participate in COITM. The show will welcome a visitor audience of over 4,000 trade visitors/buyers from all over the world.
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