“The Golden City Gate” competition always rewards the most beautiful touristic entries in the field of photo, film and marketing in March of the ongoing travel year. From now onwords, the awards, well known as “Golden Bears” will find a new home on the TV broadcaster “Sonnenklar.TV”. Sonnenklar.TV will be a new strategic partner of “The Golden City Gate” competition which offers a platform for the international tourism and media award and its “Golden Bears”. There are fascinating pictures, innovative campaigns and film contributions of the highest quality, which are shown in the competition at the leading trade fair “ITB Berlin”. But (to be honest) what is the use of the best film contributions if only a small audience can see them?
In order to achieve the highest possible impressions for the competition participants in the future, the organizers of “The Golden City Gate” are announcing their cooperation with Europe’s largest travel TV broadcaster – Sonnenklar.TV – today. “The contributions with which destinations, regions, Hotels or other touristic companies draw attention to themselves are so professional and highly emotional that they deserve a maximum number of international viewers. And these contributions fit our broadcasting concept perfectly. In order to make the decision to broadcast them on television even easier for the participants, we will place the contributions for a minimal production cost contribution, ”promises sonnenklar.TV Managing Director Andreas Lambeck.
More than 1.3 million viewers every day for the best tourism films in the world
In addition, the target group of the travel and media experts in Munich is (of course) more than coherent, because according to a recent study, this group is extraordinarily loyal and the viewers were extremely travel-loving who regularly choose Sonnenklar.TV in Germany, Austria and Switzerland. The TV-series will be broadcasted under the name “The Golden City Gate” during regular prime times.
So far, 45 international specialists from the fields of marketing, politics, show and tourism have been part of the international jury. And, of course, the voice of the travelers is important, because they should feel primarily addressed by the media contributions. From now on, selected experts from sonnenklar.TV will also be on the committee to examine the incoming contributions in terms of concept, creativity, information value, visuality, editing, music, language and design.
The Golden City Gate President Wolfgang Jo Huschert: “We are very happy about the fact that our effort of the past 20 years is honored by the cooperation with Sonnenklar.TV and we will be with this important partner in our 21st year of the international competition. The participants of the award now have extensive new marketing opportunities with the “Golden City Gate” and “Sonnenklar.TV”
And at the next “ITB Berlin” the best productions will hopefully be honored and celebrated live in front of an audience. The fair will take place from March 10 to 14, 2021.
Under the Sonnenklar.TV brand, total sales of EUR 603 million were achieved in the 2018/19 financial year, half of which was generated through the sonnenklar.TV franchise system with over 280 branches nationwide. This makes sonnenklar.TV the market leader among travel shopping channels worldwide, 24 hours a day via cable and satellite. The program is available as live stream on the Internet at www.sonnenklar.tv. There are also broadcast windows on TV Berlin (Saturday and Sunday from 9:00 a.m. to 10:00 a.m. and Monday to Friday from 3:00 p.m. to 4:00 p.m.), Lower Bavaria TV (Monday to Friday from 12:00 p.m. to 1:00 p.m. and 3:00 p.m. to 4:00 p.m.), Sachsen.TV (Monday to Sunday from 12.30 p.m. to 1.30 p.m., Capital TV (Saturday and Sunday from 12 p.m. to 2.00 p.m. and Monday to Friday from 4.00 p.m. to 5.00 p.m.), QS24 Switzerland (Monday to Sunday from 6 p.m. to 6.55 p.m. and 7.25 p.m. to 8.00 p.m.) and muxx.TV (Monday to Sunday from 5 p.m. to 8 p.m.).
The station can also be reached via T-Home Entertainment, Amazon Fire TV, Apple TV, Android.TV as well as HbbTV and Smart.TV apps for Samsung and LG devices. According to a study by the opinion research institute Norstat in August 2018, Sonnenklar.TV reaches up to 1.33 million viewers every day. TÜV Saarland awarded Sonnenklar.TV the seal of quality “Service tested” with a grade of “GOOD – 1.8″ “and” Price / performance “with a rating of” VERY GOOD “in July 2019